Ente – Opening Our Books
Points and comments are a snapshot, not live.
Ente made its business metrics public, including revenue, customers, and accounts registered.
Ente, an end-to-end encrypted photo storage platform, published its business metrics publicly on ente.com/open. The page displays revenue from active subscriptions, number of paid subscribers, and total registered accounts. The move is intended to show how well the business is doing, with a blog post by co-founder Vishnu explaining the decision.
What commenters are saying
The thread splits into two camps. Supporters praise the transparency as useful social proof for a small company users must trust with their photos. Skeptics argue the data shown is an incomplete picture of business health, hiding operating costs, profit, and runway details. The founder responds that publishing operating costs would be burdensome, and reveals gross margins of ~70% with a runway of a few years.