Disney+: New user agreement allows ads before movies in all subscriptions
Points and comments are a snapshot, not live.
Disney+ updated its subscriber agreement to allow ads in all tiers, including those marketed as ad-free, starting in January 2025.
In January 2025, Disney+ changed its subscriber agreement to permit ads across all subscription tiers, including Premium (ad-free) and Basic. Section 2(k) of the agreement states that 'no ads' tiers are generally free of commercial interruptions except for ads required by streaming rights, ads in live/linear content, promotional content about bundles, branded content, and sponsorship messaging. A September 2026 email to German subscribers clarified that ads could appear before and after content even on Standard and Premium tiers. The modification applies via updated terms and conditions, binding subscribers unless they cancel.
What commenters are saying
Commenters expressed frustration and cynicism, noting that Disney+ has dropped in family value and that many would cancel if not getting it free via a bank account. A recurring thread contrasted legal streaming with piracy: pirates see no ads, and enforcement may shift toward mandatory ID verification and anti-VPN laws. Several commenters argued that companies no longer care about product quality or customer sentiment, focusing instead on investor confidence and number-go-up metrics. Some recalled that competing services like Netflix also degrade value, driving users toward rotating subscriptions or canceling immediately after signing up.